1. Keep it short: Online videos should be short and to the point. Aim for a maximum of two minutes in length.
2. Make it visually appealing: Use high-quality visuals and graphics to make your video stand out.
3. Use a script: Writing a script will help you stay on track and ensure that your message is clear and concise.
4. Use a professional voiceover: A professional voiceover can help to add credibility to your video and make it more engaging.
5. Optimize for SEO: Make sure to include relevant keywords in your video’s title, description, and tags to help it rank higher in search engine results.